Paul's Blog

White paper An Introduction to Highly Persuasive Commercial Communication exclusively available to E.Factor members until December 1st, 2009!


Dear reader,

In my previous blog, I pointed the extreme importance of using the right words to make a commercial campaign persuasive and thus more profitable. The art of persuasion has always been a closely guarded secret to most of the people in the history of the world. The great philosopher Plato once said that persuasion is the sign of a free society, because almost every person in the world wants to be able to get other people to do what he or she wants. It is how we human beings get what we want in life, and it is therefore that persuasion is the single most highly rewarded skill in a free society.

After years of research and cooperation with my own 'Third Mind', I was able to identify the key elements of persuasion and developed a scientific method in order to determine whether a commercial communication strategy is persuasive or not (known as The CQC Persuasion-21(r) ). These elements derive from meticulous tests, with surprising, sometimes even shocking, results. The acquired insights have proven their worth again and again and never fail to gain response and increase sales for a wide range of products through every direct marketing medium.

In the white paper "An Introduction to Highly Persuasive Commercial Communication", I reveal the most important secrets of the art of persuasion, and teach you how our approach to use them in your own commercial strategies. What I will teach you is:

- to persuade people in your line of business to desire your product or service above all others you compete against.

- to identify instantly the weaknesses of an advertisement, website text, or sales letter and thereby make it stronger.

- to achieve groundbreaking results that will surprise both you and the people you work with and for.

- to understand why 99% of all the commercial communication will not lead to a maximum turnover.

- to make it easier to identify and launch products and services that people want to buy.


If anything, I want to show you the big picture of how to understand the power of highly persuasive commercial communication, giving you a great battlefield advantage over those who lack these insights, and you will discover how to make your prospective clients welcome your advertisements and sales letters obvious and get much higher response and revenues, without hype, falsehood, or superficial gimmicks.

Finally, my goal is to turn you and your company in the fastest way possible into marketing gurus, who know how to control the art of persuasion, who knows how to pull the strings of the marketplace, and have the marketplace acknowledge you as its hero . Someone who stands for excellence in your product and service.

Once you have mastered these skills, you can outscore any competitor. You don t need a silver tongue or a golden touch, but just the secrets that I am about to share with you.

This white paper is exclusively available without any costs or other obligations to E.Factor members, until December 1st, 2009!

Please send your request before closing date to info@capture-qc.com, and you will receive this groundbreaking white paper within a few days!

Happy reading and may this white paper have a great impact on your sales!

Yours sincerely,

Paul J.Q. Vessies, M.Sc.
Research Director Capture Quantitative Communication
paul.vessies@capture-qc.com