EFactor presents: Interactive Community via Social Media
Starting a company is easy, but getting down the science of marketing your company via social media is another art form.
Serial entrepreneurs: Ron Williams (CEO of SnapGoods,) David Mullings (CEO of Kaizen Interactive,) Murray Izenwasser (Founder of Biztegra,) and Sebastian Rusk (CEO of SocialBuzzTV) will share expertise on how to build social media platforms that are interactive and fostering trust with their users. This event will cover:
* How to build an interactive social media platform
* How to foster the “trust factor” with your users
* How to sustain engagement within an online community
* What is the strategy behind creating an “online authority”
* How to use social media to market and brand your company
...and so much more!
About the Speakers:
Ron Williams is a serial entrepreneur who has been featured in New York Times, BBMG...and many more.ï»¿ He is also a rapper, a boxer with a focus on strategy and finance. SnapGoods has become a key platform, contributing to the growing “access economy,” where consumers can participate in both the supply and demand sides of commerce.
David Mullings has been featured in FastCompany. A young entrepreneur who started his first company at 20 during a MBA program at the University of Miami. His first project was the creation of REalVibes.net - a leading online destination for Reggae, Dancehall and Soca videos. He is also the co-founder of Random Media, an integrated media and entertainment firm focused on Caribbean entertainment and culture. He is also the co-founder of Kaizen Interactive, a digital marketing agency.
Murray Izenwasser is a social media master. With more than 20 years of experience, Murray has planned and executed online marketing strategies on behalf of some of the world’s largest and most recognized organizations and brands. His pragmatic approach on helping Biztegra’s clients is to drive their businesses by designing appropriate interactive and integrated marketing strategies and tactics to fully engage their customers. He is also the founder of SMWorkshop.com.ï»¿
Sebastian Rusk is a serial entrepreneur with 12+ years of experience in Marketing and online ad space. He's currently the President of Kayne Consulting Corp, a boutique consulting firm based in Miami that services small to medium-size businesses. With SocialBuzzTV, he is spreading the word on the power behind different types of technology and marketing ventures.
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6:00pm Event Start/Networking
8:00pm-8:30pm - Panel Discussion
8:30pm-9:00pm - Audience Q&A
9:00pm-9:30pm - Networking Hour
9:30pm - Event Ends
EFactor's event in Miami was a smash! The presentation by our keynote speaker Ron Williams was entertaining as well as informative. He managed to touch on key points on social networking as well as promote his company and how he managed the growth of SnapGoods. Ron was followed by David Mulling’s of Kaizen Interactive from Jamaica. While David’s presentation was more laid back, touching on similar issues. It was great to have David there since he graduated from University of Miami MBA (we had ten students attend). Murray Izenwasser of Biztegra is a gifted speaker who entertained and got the audience involved in question and answer format while outlining the key components to creating a successful start up. His point on cost control, staffing, accounting, and getting the best legal advice went beyond social media advise to core issues of being a successful entrepreneur. Sebastian Rusk of SocialBuzTV was the perfect closer as he has an incredible amount of energy and is just a fantastic speaker. He brought things to life with his enthusiasm and sincerity regarding starting his business. We were at almost 9 PM when he finished and went directly to the Networking Hour. All the speakers stayed till the very end giving advice and input on a one on one basis to the attendies (of which almost all stayed for the Neworking Hour) we wrapped it about 10 PM.ï»¿
Thu, Jun 16 2011, 6:00 PM CDT - 9:00 PM