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Add this E.SSENTIAL
E.Factor presents: Wine not?
WorkBar
Details:
Date: Sep 14, 2010
Time: 6:00 pm
Venue: WorkBar
Address: 711 Atlantic Ave.
Boston,
Massachusetts
02111
United States
Fee: $10.00
Agenda:
Hosted by Boston's WorkBar in downtown proper, come and join entrepreneurs from your area in an event revolving around wine tasting. Guided by serial entrepreneur Alex Works, learn a little about wine and find those conversational starters as you explore the possibilities with other entrepreneurs.
6:30 pm - Registration
7:00 - Tasting
7:30 - Keynote
8:30 - Q&A
8:45 - Networking
9:15 - Finish
Description:
Join E.Factor and Wines.com CEO Alexander Andrawes in an evening showcasing wine tastings and networking. Although wine has been around for some time, tastings have become quite popular in the business world. Tastings provide a range of wines, allowing you to discover the subtle differences between wines and varietals. It allows you to expand your knowledge of wine, but also engage in networking with your fellow tasters. Alex will guide you through a collection of wines that are prominent or up and coming wines, giving you that conversational piece that gets those ideas flowing. What better way to network with some of LA’s entrepreneurs, and learn a little about wine?

Alexander Andrawes is one of the longest reigning Chief Executive Officers in the history of Wine Retail E-commerce. Founded in 2000, and doing buinsess as Personal Wine, Alex began Pervino Inc. with just $30,000 in personal savings and now a successful multi-million dollar operation with over 50,000 customers and hundreds of channel partners from the Company Headquarters in Austin, TX.
The wine business is complex, trendy and heavily regulated by both the Federal and State Governments. As the business emerged from incubancy to full scale, Alex spearheaded efforts that included developing relationships to lobby both the State and Federal Governments to allow for direct wine shipping to consumers by both wineries and retail stores. Thru a maze of regulation and ecommerce development, Alex pioneered an underdeveloped niche market with personalized wine labels by establishing regulations and protcols that enable consumers to get higher quality wines with private labels.
In 2008 in a bold move under Alex’s direction, Pervino, Inc, acquired the Wines.com URL and has since worked to transform the way that consumers gain access to wines and wine information in one website that delivers powerful product content, video, and incorporates social media to deliver the worlds most pre-eminent wine domain. The Wines.com and Personal Wine business model has experienced high double digit growth rates in both 2009 and 2010, the most economically challenging years since the Great Depression.
A Native of Dallas, TX and having traveled to over 35 countries and enjoys wine, food, music in Austin TX where earned a degree in Economics with a Business Minor in 1999. Today Alex serves as an advisor to many small start ups and active donor in philanthropies including the Center for Child Protection, National Wildlife Federation and Cystic Fibrosis Foundation.



